MacBook Air Price Erosion Threatens PC Market

Rather than aggressively undercutting Windows laptops, Apple raised MacBook Air/Pro prices due to memory shortages, leading to shortages and reduced pricing pressure on the mid-range PC market — directly matching the falsification criteria of no measurable competitive squeeze. Meanwhile Windows/cheap laptop options continue to be actively marketed and reviewed (Wirecutter's cheap laptop picks, WIRED's Windows-vs-Apple comparison), suggesting the mid-range PC segment remains competitive rather than eroded.